As Amplify Eco’s Chief Strategist, Pam Wellner helps organizations focused on sustainability and economic justice by developing effective programs and communications campaigns. In this Reining in the Bulls episode, Michael and Pam discuss developing communications strategy and managing media for effective corporate ethics campaigns.
This interview with Toben Dilworth, Art director of the Rainforest Action Network, explores the power of using art, images and video in campaigns. Toben shares examples and lessons learned through the use of images in corporate campaigns.
This podcast focuses on the importance of framing and telling a compelling campaign story.
Spitfire Strategies is a private company that helps campaigners design their overall communications strategy and implement it. It has been in business 22+ years and claims that over 3,000 non-profits, foundations, and values-directed businesses as their clients or partners.
This is a very useful site describing how to use story based strategies to win campaigns. It provides a free download of the book Re-Imagining Change, by experienced corporate campaign consultants. It is is highly recommended.