This podcast focuses on the global impact of the Victoria’s Secret Catalog Campaign. Tzeporah Berman talks in separate interviews about the strategies for two seminal campaigns that focused on protecting old growth forests in Canada: The Victoria’s Secret Catalog Campaign and the Great Bear Rainforest Campaign. Victoria’s Secret was creating a million catalogs a day […]
This podcast tells the story of the Great Bear Rainforest Campaign. Tzeporah Berman talks in separate interviews about the strategies for two seminal campaigns that focused on protecting old growth forests in Canada: The Victoria’s Secret Catalog Campaign and the Great Bear Rainforest Campaign The Great Bear Rainforest is one of the largest intact old […]
This podcast focuses on the paper industry which is among the largest drivers of forest destruction. Large scale clearcutting and the conversion of natural forests to plantations for paper production devastates watersheds and biodiversity. The International Paper campaign was a 13 year effort targeting the largest U.S. corporate paper consumers and producers, such as Staples, […]
This podcast focuses on tackling the issue of deforestation within the palm oil industry. Palm oil had destroyed more than 30,000 square miles of forest across Southeast Asia. It had destroyed habitat for tens or hundreds of thousands of orangutans and other endangered wildlife. The destruction of these ultra carbon rich peatlands was spewing carbon […]